OUR TEAM

Nicole Pietrandrea Hough

Founder & Editor-in-chief

In 2020, upon admitting to herself that alcohol was not serving her or leading her to the life she wanted to create, Nicole set out on a journey to figure out what things would look like without it. To ease the transition and to help (finally) make the change permanent, Nicole began to seek out alternatives to alcohol that merited pairing with food and enjoyment with adult company. What she found was a new, vibrant and rapidly growing alcohol-free community, both online and in-person. This discovery—coupled with the realization that her new AF life held more beauty and depth than she ever imagined—inspired the creation of AFTER Magazine in 2022. The magazine’s mission is threefold: 1) to support people who might be searching for answers around their drinking and feeling alone, 2) to normalize sobriety and an alcohol-free lifestyle, and 3) to show just how amazing life can be AFTER giving up alcohol. 

Nicole is the founder of AFTER Magazine and Mocktailquest.com, a search engine for all things alcohol-free.  She holds an MBA from the University of Chicago’s Booth School of Business, a B.A. in Economics and International Relations from Bucknell University, and a bartending certificate from the New York Bartending School. Nicole lives in northern NJ with her two children and their dog Sadie.

Lisa Grace

Copy Consultant

Tom Larranaga

Industry Advisor

Bridey Bradford

Executive Assistant

Sam Cohen

Photography

Paloma Sendrey

Photography

Maggie Hough

Design assistant

Oliver Hough

Video & design assistant

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