What makes a bar, well, a bar? For Chris Marshall, founder and owner of booze-free Sans Bar in Austin, Texas, it’s more than just the drinks. For him and others, atmosphere, service and community play just as big a role as booze. That’s not to say that zero-proof cocktails are ... READ MORE

From lavender lemonade to blackberry spritzes, these concoctions will make a splash on your big day.

Global beer giant AB InBev is investing €31m ($34m) in upgrading its Belgian breweries in Sint-Pieters-Leeuw, Hoegaarden and Leuven: which will help expand its non-alcoholic beer portfolio.

Australian Federal Government awards US$1.9m as part of CRC-P to Australian Vintage to advance research into NoLo (no and low) alcohol beverages

“Words are very important in shaping our guest experience”

The alcohol alternatives category is growing – so who are the consumers driving the revolution? If brands want to succeed in the marketplace, they need to understand the complex variety of reasons consumers turn to the category.